City council, Brampton has signed the city on to an annual campaign that transforms parking tickets into gifts for local children.
The motorists who receive a ticket for parking between Nov. 27 and Friday, Dec. 1 are invited to pay it off by donating a new children’s toy or a gift card, with receipt, equal to the penalty amount.
The report published states, “One of the many contentious issues that face a municipality on a regular basis is their parking enforcement program. While residents do not like being issued parking violations, the establishment of parking bylaws and enforcement are essential in our community.”
“Toys for Tickets” is a seasonal initiative that has been successfully implemented in other Ontario municipalities over the past few years. This initiative would allow motorists who receive parking violations during a specific time frame to donate a new toy or gift card in lieu of paying for their parking violation.”
“This program provides a positive outcome to what is generally regarded as a negative situation by supporting residents of our community during the holiday season.”
Based on information from other municipalities, city officials said they expected approximately three to five per cent of ticket revenue will be donated to the program in the form of toys and gift cards or approximately $1,000 to $1,700.
Toys must be in original packaging and should be intended for ages newborn to 18 years. All toys collected will be donated to the local Toys for Tots program, administered by the Salvation Army of Peel Region and supported by Peel Regional Police.
Motorists who want to give back through Toys for Tickets may do so at Brampton city hall or 485 Chrysler Dr. between Nov. 29 and Dec. 8, Monday to Friday, 8:30 a.m. to 4:30 p.m., with their toy or gift card.