US giant Apple on Saturday announced a financial aid of Rs 7 crore to help Kerala flood victims.
“We’re heartbroken by the catastrophic flooding in Kerala. Apple is donating Rs. 7 crore to support the life-saving work Mercy Corps India and the Chief Minister’s Distress Relief Fund are undertaking to support survivors, help those who have been displaced and rebuild homes and schools,” said Apple.
Besides the financial help, Apple has also a section to its homepage, along with App Store and iTunes Store, so that customers can make their donation to Mercy Corps.
“We have also activated a donation button on iTunes and the App Store so customers who wish to donate to Mercy Corps” efforts can do so easily,” Apple said.
Meanwhile, with water receding and more people returning home from relief camps, the Kerala government today made a strong pitch for assistance and expressed hope that the Centre would accept the UAE aid “offer” of Rs 700 crore.
Chief Minister Pinarayi Vijayan said the state was facing the biggest calamity in 100 years and the preliminary estimate of losses comes around Rs 20,000 crore.
Kerala should be treated on a different yardstick for extending flood relief assistance as its huge loss cannot be compared with the damage in any other state at any point of time, Vijayan said.
Giving a detailed account of the havoc caused by the devastating floods and landslides since early this month, he said the preliminary assessment of losses was around Rs 20,000 crore which was equal to state’s annual plan size for 2018-19.
Even after lakhs of people have returned home, there are still 8.69 lakh people in 2287 relief camps across the state, officials said.